Demystifying SEO with experiments

Search engine optimization (SEO) has been one of the biggest drivers of growth for Pinterest. However, it wasn’t always easy to find winning strategies at our scale. Traditionally, SEO tactics include trying out different known strategies and hoping for the best. Over time we’ve found the only way to verify if a change affects the user behavior positively is to run an A/B test.

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10/14/2019 at 3:42am
3 major signals that your industry is about to be disrupted
1. Your industry has significant regulatory burdens
2. Your customers have to work at managing their costs
3. Your customers’ experience isn’t positive — or even neutral
10/10/2019 at 1:58pm
I chatted with Datasine's Content Editor about the recent rebrand and to share learnings. "The Story of a Rebrand. What Is Rebranding - And What It’s Not"

#rebranding #marketing #brandstrategy #design #brandmarketing #brandvalues #brandpurpose #simonsinek
cornellazar photo