User Journey

The Ultimate Moment of Truth and The Art of Digital Engagement

In 2012, Google along with Jim Lecinski published a fantastic book that explored how digital customers made decisions in what Google refers to as “The Zero Moment of Truth.” The ZMOT as it’s abbreviated, helps strategists discover relevant strategies and tactics on how to show up at the right place, at the right time and with the right content in a digital ecosystem.

Continue Reading...

Categories
Connect!
01/13/2019 at 12:31pm
It should not matter where people are getting the work done. Studies and surveys show the power of remote work when it comes to productivity: https://t.co/UV95JVMMTx

#Business #RemoteWorking #Office #Management #Leadership #Operations #ChangeAgent #Innovation #HR #Hiring
01/11/2019 at 7:07pm
Virgin Holidays launches the Trending Travel Guide with @Forward3D: The world’s first travel guide curated through the power of social media
https://t.co/Mstuh6b2xA